Expert Retail Witness

 
   

Jerry Birnbach F.I.S.P. , A.I.A. Assoc. 

CV

 
 

 

 

 

 
 

EDUCATION:

New York Institute of Tech. 1966-1970 (Bach of Science in Architectural Technology)

Courses: Strength of Material, Statics, Physics, Mechanical Engineering, Wood Engineering Design, Concrete Eng. Design, Steel Eng. Design

Architectural Design and working drawings. Business Practice including safety in design.

 

CCNY 1970-1972 (City College of NY - Bach of Architecture , 30 credits above BS, Professional Degree ) 

Courses: Thesis Con Ed Educational facility and recreation center. Davids Island, New Rochelle, NY

 

INDUSTRY Associates & AWARDS:

American Institute of Architects (AIA)

SHOP Association – Creative Counsel Committee (12 members) (Retailers, Display Manuf. Designers)

American Bar Association – Individual Associate

National Retail Federation (NRF) Industry Associate

POPAI Award in the Display Industry for Revlon Sunglass Display 

POPAI Award in the Display Industry for Foster Grant Sunglass Display

Institute of Store Planners ( I.S.P.) Best Specialty Store Design- Lorese

Visual Merchandise Store Design ( VMSD) Best Specialty Store Design -Curacao

National Associates of Store Fixture Manufacturers (NASFM) Best Store Fixture Design -Successories

Fellow Honorarium into the Industry Trade organization (ISP) Institute of Store Planners

Globe Award from Display Design Ideas (DDI ) Magazine -best marketing at Global Shop Retail Industry show

Treasurer of National Institute of Store Planners Organization

Member of Mayor Bloomberg’s Adapt a Company (911 Pro Bono for retailers in need at ground zero)

Corporate Counsel Magazine – 2017 Retail Expert of the Year

Lawyer Monthly Magazine – Nominated 2018 Retail Expert of the Year

 

SPEAKER at Trade and Industry Shows

NASFM- National Associates of Store Fixture Manufacturers

NRFA- National Retailers Federated Association

ISP- Institute of Store Planners

IBM- National Sales Meeting

SPEC Show- Store Planning and Equipment Counsel

Walmart Regional meeting

 

Published Articles and Media

DDI- Display Design Ideas, Contributing Editor, 20+ Articles on design, manufacturing, customer shopping habits published

VMSD- On Trade Board of Advisors

Nominated 1 of 40 Top Industry Leaders by DDI

Firm listed as Top 50 in the country

Editor of the ISP Professional trade magazine

WWD- Article published on Store Design

 

Trade accomplishments

One of six firms from 1997 to 2003 selected to present a 1000 S.F. Store of the future at Global Shop the International Retail design and display Show in McCormick Center, Chicago. Demonstrated custom new innovative design and display techniques and samples engineered prototype of futuristic displays.

Sector Watch - Accessories

Goody Products HBA

Everest Communications IT Internet, Cable, Telephone

Smiley License – Brand Licensing

Design through Computer Technology

Accessory Store of the Future

Canal Jean Appareil

 

Work Experience:

Bodner Products Industries 1967-1970

Position Held – Quality Control Engineer

Responsibilities: In charge of inspecting government gauge plastic components to verify meeting tolerances of +/- .005” prior to and after embedding wire and lights, backlight screening, for U.S. government subcontractors, such as Sikorsky, Bendix, Boeing, GE and Philco.

 

Franklin Stores: 1970 - 1975

Position Held: Director of Store Planning

Responsibilities: In charge of all new construction design and construction review. Coordinated vendor display submittals to be placed into our stores. Worked with buyers and merchandisers to determine department size, types of displays required, graphics, store layout, and controlling the product inventory capacities on display. Responsible for 17 Shopping Center and Mass retail 60,000 S.F. Store construction and display acquisition located in the N.E. and 50 Specialty Ladies Stores 1000 S.F. to 2500 S.F. located in the S.W.

 

K&M Jewelry 1975 - 1980

Position Held: Vice President of Store Design and Display

Responsibilities: Designing over 20 displays a year and manufacturing over 1500 of each to be distributed into 200 retail chains across the country. Jewelry, Hair Goods, Wallets, Scarves, and Cosmetic cases were placed on my display designs made from injection molded plastic, fabricated plastic, wood, metal both permanent and knock down (KD). Visited eight manufacturing plants to see the quality and safety of the displays were followed in the production phase. Managed the display inventory, worked with 200 retailers to meet their display specifications and requirements. Responsible for field staff set up of displays and corrections if required to retrofit existing displays in field.

 

R.N.Koch Inc. 1980 -1984

Position Held: Vice President of Store Design and Display

Responsibilities: Designing over 20 displays a year and manufacturing over 1500 of each to be distributed into 200 retail chains across the country. Jewelry, Hair Goods, Wallets, Scarves, and Cosmetic cases were placed on my display designs made from injection molded plastic, fabricated plastic, wood, metal both permanent and knock down (KD). Visited eight manufacturing plants to see the quality and safety of the displays were followed in the production phase. Managed the display inventory, worked with 200 retailers to meet their display specifications and requirements. Responsible for field staff set up of displays and corrections if required to retrofit existing displays in field.

 

 

 

CALL NOW!!

For a free, no obligation,

15 minute Consult to review your case.

917-691-4853

 

Serving Nationwide

Trial Travel and Out of Pocket capped

at $500 if date confirmed

within 21 days of trial date

ZINTRO provides business news written by industry experts. See the RDD latest feature.

http://blog.zintro.com/2013/05/22/new-ways-to-compete-with-online-retailers/

             Download CV as PDF
 

Jerry Birnbach LLC (Formerly RDD Associates Inc. / Space Store Planning) 1985 - Present

Position Held: CEO

Responsibilities: Responsible for all Store and Display Design, detailing, manufacturing coordination, client relations, new business, approvals of all staff design and details. Took the business from Zero to $4 million dollars in sales within five years. Top 50 Retail Design firm in America according to VMSD and DDI trade magazines. The focus of the business is to serve both Retailers and Product vendors with innovative retail design and displays that will generate the volume anticipated in the business plan. Clients include the largest Forbes 100 retailers and manufactures to single location entrepreneur retail stores. Consulting in retail business and product start-up companies and address Retail Safety, graphics, packaging, merchandising and overall visual merchandising needs.

 

Retail Clients over 25 years (partial list) :

Macy’s, Walmart, Kmart, Sears, JC Penney’s, May Co., Saks 5th Ave.

Walgreens, CVS, Eckerd, Duane Reade,

Pathmark, A&P, Kroger, Safeway,

Ringling Bros., Crayola, Children’s Place, Baby R Us, Kaybee Toys, Disney,

Teletouch, Successories, Everest Communication, Bell South, Radio Shack

Canal Jean, Dor L Dor,

Fleet Center Boston, Busch Stadium St. Louis, Ice Palace, Tampa

Total Fitness, Omni Fitness,

Boat Stores, Medical Equipment, Electronics,

Ben and Jerry’s interactive kiosk

Isaac Mizrachi, DKNY, Abboud, Mudd, XOXO

General Mills, Pepsi, Frito Lay, Campbell's Soup

Fed Ex, Spaulding, Crayola,

Goody Products, Conair, Cuisinart, Stanley Tools, Master

Hallmark, Foster Grant, Jewelry, Wallets, Backpacks

Barbie, Route 66, Nine West, London Fog, Candies Shoe, Kathy Lee

Warner Bros., Disney, Time Warner, Wilson, NYPD, NYFD

Fieldcrest, Canon, Burpee, Norman Rockwell, First Years,

 

Vendor Clients over 25 years (partial list) :

Jordache, Guess, Isaac Mizrachi, DKNY, Abboud, Mudd, XOXO

General Mills, Pepsi, Frito Lay, Campbell's Soup

Fed Ex, Spaulding, Crayola,

Goody Products, Conair, Cuisinart, Stanley Tools, Master

Foster Grant, Newell, Wilson, Major League Baseball

NYPD, NYFD, Smiley Licensing, No Excuses, Candies Shoes, 9 West

Barbie, Disney, Warner, Nickelodeon, Marvel, Dora,

Conair, Cuisinart, Olivet Luggage, Fantas Eyes, Accessory Network,

ES Originals, John Deere, Norman Rockwell License, Smiley License,

Sector Watch, Seiko, Armitron,

Solar N More Products, Verizon, Bell South,

Betsey Johnson, Big Buddha, Maidenform, Gold Toe,

 

 

TESTIMONIALS

“Your report and insights were very helpful in the development of the lines of defense”

Mary Pat Gallagher Esq.

Gonzalez,Saggio,Harlan NJ.

 

 

“great job at deposition, fielding three attorneys question was impressive”

Julius Terrell Esq.

National Offices of Julius Terrell Wash. DC

 

 

“well done… reached a gratifying settlement with a compelling expert witness report”

Alan Brown Esq.

Morrison Mahoney Boston MA.

 

Hi Jerry

We got a Plaintiff's verdict. $1.2million. Thanks again for all your help.

The Gold Law Firm LLC

Denver CO

 

“opened up several doors we would not have known otherwise…”

Jay Danker Esq.

Danker, Milstein, & Ruffo PC, NYC NY

 

“appreciate your attention to detail… kudos for the quick report turn around and making yourself available on short notice…

Laura Simon Esq.

Dalton & Associates Wilmington DE.

 

"We retained Jerry Birnbach in a difficult trip and fall case involving a merchandise display riser in a retail store.  Prior to Jerry’s involvement the Defendant was offering no money on file.  Jerry reviewed the materials we provided the materials we provided him, and within a short period of time returned a report outlining many actions that store could have taken to prevent the injury.  Jerry’s report was instrumental in settling the case.  His work was expedient, professional and reasonably priced for an expert with his extensive background in retail design and retail safety.  I would happily use him again if the circumstances warranted."

James P. Crawley (Of Council)

Marc J. Shuman & Associates

 

   

Jerry Birnbach F.I.S.P. Assoc. A.I.A.

Partner

372-B Heritage Hills

Somers NY 10589

jerry@jerrybirnbach.com

Copyright Jerry Birnbach & Associates 2012

Main : 917-691-4853
Office : 914 617 9336
Fax : 646 862 6434

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